Post by jorinaparvin147 on Feb 25, 2024 7:15:39 GMT
For many brands, the challenge of being sustainable has become an elusive challenge. However, IKEA is demonstrating the opposite by verifying how, at the same time as they expand, they strengthen their commitment in this matter. Being sustainable: IKEA case In the latest IKEA report, the brand mentioned that its carbon footprint decreased by about 4.3% in absolute terms during 2019 and in this same period, it also shared that sales grew by 6.5% as the company continued to expand its operations. And just as he shared this positive part of his footprint, he also noted that during 2018, his global footprint increased because at that time, it was not able to decouple emissions and growth. Although, Inter Ikea, Ikea's parent company, detailed in the 2018-19 report that increasing the supply of renewable energy to stores and manufacturers helped the company decouple emissions from growth. Ikea aims to use 100% renewable energy across its global operations by 2030 , with an interim target of 100% renewable electricity by 2025, the company mentioned. How you get your supply Ikea receives renewable electricity through a combination of panels, such as the solar roof at its new Greenwich location , an 18,240-panel solar solution at the Ikea Industry production unit in Portugal, and an innovative solar cooling system at its store. Alexandra in Singapore, and through power purchase agreements (PPAs) with external projects.
For those energy sources that are more difficult to reduce, such as transportation, the brand has collaborations with external partners that are allowing it to offer and promote more innovative solutions to move deliveries to already electrified networks , such as trains in Sweden and electronic cargo bicycles. in urban areas, by 2025. An additional trend that has helped Ikea reduce emissions, the report notes, is its work to make its lighting and appliances more energy efficient. Ikea, unlike other brands, takes into account the emissions in use of its products in its climate calculations, and Job Function Email List places this source of emissions at 20.2% of its absolute global footprint. The drop in emissions is a milestone and good news, especially because we know we must do much more to meet our commitments by 2030, said Lena Pripp-Kovac, sustainability director at Inter Ikea. Ikea's 2030 sustainability plan: People and Planet Positive , commits the retailer to becoming a net positive business in all aspects of environmental and social sustainability. The sustainability strategy has as one of its commitments to generate more renewable energy than Ikea consumes; mitigate and sequester more carbon than the business value chain emits, and eliminate materials that are not from renewable or recycled sources from products and packaging. Investing in sustainability The new sustainability report details progress towards all these ambitions and the broader scope of the strategy.
On carbon mitigation and sequestration, the report highlights Ikea's recent £171 million investment package in clean energy and nature restoration schemes. This investment is being managed to address non-renewable generation for heating and cooling, and to contribute to projects that remove and store carbon through reforestation and responsible forest management. Their report further confirms that Ikea stopped ordering all single-use household plastic products in January 2020 and mentioned that it will only sell through remaining stock in accordance with existing national policies, but will not be replenished once. supplies run out. It also notes that Ikea is on track to switch to 100% recycled polyester in textiles by the end of 2020, having reached a ratio of 59% in August 2019. The brand is also investing part of its efforts in integrating the circular economy into its business model and claims that 80% of Ikea's home furniture projects have now been evaluated and approved according to its circular design principles.